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Marketing to Surgeons Is a Different Game
Bill Kelly, CEO of BLISCare SummaryIn this episode of the Building Brands Podcast, host Brayden Popp interviews Bill Kelly, CEO of BLISCare, a surgical risk management company. Bill discusses the unique services BLISCare offers to surgeons and the challenges of marketing to this niche audience. He shares insights on building a marketing team, the importance […]
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By Building Brands MarketingBill Kelly, CEO of BLISCare SummaryIn this episode of the Building Brands Podcast, host Brayden Popp interviews Bill Kelly, CEO of BLISCare, a surgical risk management company. Bill discusses the unique services BLISCare offers to surgeons and the challenges of marketing to this niche audience. He shares insights on building a marketing team, the importance […]