<p>This week Stephen and Phineas discuss how consumer startups successfully market their business models, and put the latest example of this, Italic, under the microscope. They then aim this critical lens at the industry of Public Relations.</p>

This week Stephen and Phineas discuss how consumer startups successfully market their business models, and put the latest example of this, Italic, under the microscope. They then aim this critical lens at the industry of Public Relations.

Marketing your Business Model

Depending on who you talk to, the startup landscape is either inspiring or confusing, glamorous or scandalous, and sometimes all of the above. Every week, Burrow co-founder and CEO, Stephen Kuhl and startup veteran and Stereotype Studio founder Phineas Ellis give their honest, irreverent take on what's happening in the world of startups.

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Marketing your Business Model

Marketing your Business Model