Brandon and Chip give some strategic and tactical advice about marketing your pediatric practice.  What works?  What doesn't?  Do you need a WWW page? How about a yellow pages ad?  We share some real life, practical examples about how to do the smart thing.
Links mentioned in this episode include:
Goryeb Pediatric Gurus at Skytop
PCC's 2013 Users' Conference
Don't forget to visit the PPMMC Google+ page.

Episode 9 (05/01/13): Marketing Your Pediatric Practice

Brandon Betancourt of Pediatric Inc. and Chip Hart of PCC discuss practical solutions to the challenges faced by private pediatric practices. Pediatric practice management from around the country.

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Hello listeners!
We've put this podcast on permanent hiatus, but Chip has begun a new podcast, which you can find on his blog, www.chipsblog.com, or on iTunes (search for Confessions of a Pediatric Practice Management Consultant). We hope you follow us over there!

Final Episode . . . and a New Podcast!

Brandon and I have been busy, OK? :-) 
I pulled in Dr. Nelson Branco to discuss what pediatricians need to know about social media.  How do you set up a Fb page?  What is snapchat and instagram and why do you need to know?  What four or five Internet concepts does a pediatrician need to know?
Dr. Branco's practice is located in the greater Bay Area in CA, effectively forcing him to be on the forefront of social media and Internet awareness for pediatricians.  Listen to him, learn a lot!
We'll be back with an episode with Brandon after the PCC Users' Conference.
Don't forget to visit the PPMMC Google+ page, Pediatric Inc., Confessions of a Pediatric Practice Management Consultant, and PCC.

Missing Episode 27 (071014) - The Pediatrician and Social Media (feat. Nelson Branco)

First, we are going to ignore the episode numbering for a little while.  Brandon and I recorded a series of episodes in advance and am not releasing them in the order they were recorded.  Forgive us.
A while back, Brandon wrote a piece on Pediatric Inc entitled "7 Reasons Why Becoming a Partner at a Medical Practice is Overrated" and got a lot of feedback from it.  We decided to expand on that topic for today's discussion.
Don't forget to visit the PPMMC Google+ page, Pediatric Inc., Confessions of a Pediatric Practice Management Consultant, and PCC.

Episode 28 (060314) - Is Partnership Overrated?

A few weeks ago, there was a great discussion on SOAPM about the marketing challenge that pediatricians face when confronted by Retail Based Clinics.  Brandon and I feel strongly about the power of even the smallest pediatric practice to tell a better story than the RBCs and their friends.  We review some of Brandon's practice data about his most popular visit reasons - you can see the spreadsheet he shared with everyone here.

Episode 26: RBCs and Pediatric Marketing Challenges (042514)

Brandon has spoken many times about his collection of patient credit card information to work personal balances and he continues to get questions about it.  If you haven't read his blog, listen in today for details.
Don't forget to visit the PPMMC Google+ page, Pediatric Inc., Confessions of a Pediatric Practice Management Consultant, and PCC.
Oh, and we reference Manage My Practice quite a bit in this episode.

Episode 9 (05/01/13): Marketing Your Pediatric Practice

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