Welcome back to The Treatment Room! 


Today we meet Meghan O'brien aka @marketingwmeg, your go-to source for esthetician marketing/ social media inspiration and guidance. We talk:


- how to stand out on social media as an esthetician
- how important is going live on IG?
- misconceptions estheticians have about social media
- how to improve the strength of your community
- what a 2-way-street approach to social entails
- how to train your community 


Work with Meghan.


MY LINKS
⁠⁠Shop FreeSKIN by Tessa⁠⁠
Follow me on IG/ TikTok: @myestytessa

33. Marketing your spa business with Meg.

A podcast by an esthetician, for estheticians + skincare geeks. Hi, I'm Tess! An ex-corporate employee turned licensed skin expert and virtual esthetician. Now I'm here to share in how I made beauty my business, and everything that comes along the way!

Arts

Literature

Performing Arts

Design

Food

Fashion & Beauty

Visual Arts

Welcome back to The Treatment Room!  Today we welcome Dr. Yug Varma (phD), a skin/ microbiome expert. Dr. Varma has 10+ years if microbiome research experience, and is on a mission to change the way we treat chronic bacterial diseases. 


Today we are chatting:
- What is the microbiome
- How is this unique for the gut + skin
- Demystifying probiotic skincare
- All about probiotics and antibiotics
- What roll does the microbiome play in acne, rosacea, and psoriasis
- The problem with popular acne medications like Accutane, antibiotics and Spiranolactone 
- How to eat in a way that supports gut health


and more! Did you enjoy this episode or learn something new? Let me know on social by sharing this episode!


MY LINKS ⁠⁠⁠⁠ 
Book virtual skin care with me.


Shop FreeSKIN by Tessa⁠⁠⁠⁠: 
www.freeskinbytessa.com 
Follow me on IG/ TikTok: @myestytessa @freeskinbytessa
Want to retail professional lines without needing to stock inventory yourself? Pomp is my retail success secret! ⁠⁠⁠Join Pomp today with my referral link.⁠⁠⁠



9. The science of acne + the skin microbiome (DR. VARMA, phD)

Welcome to The Treatment Room! Today I am joined by The Spa Profit, Melinda Miné. Melinda is a spa success coach and revenue strategist. We talk:


- How to have a strategy for your menu/ services
- When to raise or lower your prices
- How to create high value offers
- Should you lower your prices to be more affordable?


Learn more about Melinda here.


This episode is sponsored by Pomp Beauty. Want to retail professional lines without needing to stock inventory yourself? Pomp is my retail success secret! ⁠⁠⁠Join Pomp today with my referral link.⁠⁠


My Instagram @myestytessa 
My YouTube: Tess Zolly 
My TikTok: @myestytessa 
My skincare brand: @freeskinbytessa 
To book a skin consultation or mentorship call with me: www.tessaskin.com/services⁠  
To shop Glymed Plus, register on the top right via my authorized store: ⁠https://glymedplus.com/store/tessaskin⁠



8. How to raise your prices with integrity. (THE SPA PROFIT)

Welcome to The Treatment Room! Today I am joined by the famous and beloved queen of skin research, Jan Marini.


This episode is sponsored by Pomp Beauty. Want to retail professional lines without needing to stock inventory yourself? Pomp is my retail success secret! ⁠⁠Join Pomp today with my referral link.⁠


You're in store for an acne refresher. We're covering:
- how acne forms
- how diet influences acne
- why actives are important for acne
- is Benzoyl Peroxide safe to use (Valisure controversy)


To shop any of the products mentioned in this episode, please email me: tessaskinconsulting@gmail.com to order on Pomp Beauty with free shipping. 


My Instagram @myestytessa 
My YouTube: Tess Zolly 
My TikTok: @myestytessa 
My skincare brand: @freeskinbytessa 
To book a skin consultation or mentorship call with me: www.tessaskin.com/services⁠  
To shop Glymed Plus, register on the top right via my authorized store: ⁠https://glymedplus.com/store/tessaskin⁠



7. Acne, hormones, diet + the BPO controversy (JAN MARINI.)

Welcome back to The Treatment Room!  


This episode is sponsored by Pomp Beauty. Want to retail professional lines without needing to stock inventory yourself? Pomp is my retail success secret! ⁠Join Pomp today with my referral link.⁠


Today we are chatting:
- How to get your first esthetics job with NO experience
- How to use social media to market your business
- Should you go solo?
- Why making yourself uncomfortable is key


MY LINKS ⁠⁠⁠⁠ 
Book a 1:1 session with me: https://www.tessaskin.com/services/#coaching
Shop FreeSKIN by Tessa⁠⁠⁠⁠: 
www.freeskinbytessa.com 
Follow me on IG/ TikTok: @myestytessa @freeskinbytessa



6. Q+A: How to get your first esthetician job, virtual esthetics, going solo.

Taxes stressing you out? Let's get you prepared for tax season! Esties, we never learned accounting or how to file taxes.... So Danielle Hayden, CEO of Kickstart Accounting is here to help. 


Hire Danielle as your accountant: https://www.e-suite.co/a/2147609469/TnRnGmJG
Save with code: TESSA3977


We talk:


- Choosing an entity (S Corp, LLC, etc)
- Important deductions to save you $
- Why you need accounting support that advocates for you
- Why co-mingling expenses is killing your profit
- Why underspending is costing your business


follow Kickstart: https://www.instagram.com/p/C22Qhd8uaBJ/


Did this episode help you out? Let me know on social media @myestytessa and please share this episode! 


Book with me: www.tessaskin.com/services
Shop FreeSKIN by Tessa: www.freeskinbytessa.com


Thank you to Pomp Beauty for sponsoring this episode! Sign up to retail with Pomp and work with brands like Jan Marini, iS Clinical, Glommed Plus, Colorescience, and more!

33. Marketing your spa business with Meg.

Download our free app to listen on your phone