Pro AV by MarketScale

MarketScale Pro AV 11/29/18: "Are You Not Entertained?" AV in Arenas


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Today's episode explores Pro AV in the sports world, but not just in the traditional sense. The sports world is evolving, and with those changes comes an opportunity for the Pro AV industry to step in and step up. Sports fans have begun to include and embrace eSports, bringing millions of dollars in revenue to the market. The sports industry is also struggling to get fans to their stadiums; the game-day experience just isn't worth it. In our two features today, we hear from leaders in the industry that are looking to arenas as the place to innovate. Jennifer Willard, Founder of WAVE, and John Greene, Vice President of Sales & Marketing for New Era Technology, explore why audio-visual providers need to take command of the eSports market. James Giglio, CEO of MVP Interactive, also joins us for a look at how sports teams and stadiums are using AR/VR to enhance the fan experience.

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