Marty's book Inspire is almost like the Bible of product manager best practices in technology. If you are in tech, you should read this book. Subsequent to publishing the book, there has been some confusion about what product management really means and he addresses these issues head on in this episode. Richard@i2ge.com

Marty Cagen Product vs Feature Teams in Tech.

Proven, Practical, Profitable Innovation FREE PODCASTS provide innovation Best Practices that major national and international companies have paid $250K-$1.4M to access and use.  The subjects covered include innovation fundamentals, innovation process toolkits, real-world innovation case studies, interviews with innovation leaders, and late breaking innovation news. Richard has spent most of his career in and around innovation – senior leader at Procter & Gamble and Gallo, professor at Arizona State University, author of six books, and a very successful entrepreneur in innovation and creativity businesses.

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Proven, Practical, Profitable Innovation FREE PODCASTS provide innovation Best Practices that major national and international companies have paid $250K-$1.4M to access and use. The subjects covered include innovation fundamentals, innovation process toolkits, real-world innovation case studies, interviews with innovation leaders, and late breaking innovation news. Richard has spent most of his career in and around innovation – senior leader at Procter & Gamble and Gallo, professor at Arizona State University, author of six books, and a very successful entrepreneur in innovation and creativity businesses.

Proven, Practical, Profitable Innovation FREE PODCASTS provide innovation Best Practices that major national and international companies have paid $250K-$1.4M to access and use.  The subjects covered include innovation fundamentals, innovation process toolkits, real-world innovation case studies, interviews with innovation leaders, and late breaking innovation news. Richard has spent most of his career in and around innovation – senior leader at Procter &amp; Gamble and Gallo, professor at Arizona State University, author of six books, and a very successful entrepreneur in innovation and creativity businesses.

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Marty Cagen Product vs Feature Teams in Tech.

Marty Cagen Product vs Feature Teams in Tech.