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Marty Weintraub is the founder of Aimclear. Marty will tell us his novel approach to winning new business at conferences, what prompted him to embrace Facebook ads more than a decade ago, how and why he eschewed the big city to start his agency in Duluth, Minnesota, and how he transitioned from being a New Wave rock star in the 1980s to selling Dolphin sound CDs at Target in the 9os to eventually building a performance marketing agency.
Links & References
Marty Weintraub’s LinkedIn
Aimclear Website
Why We Buy, a book by Paco Underhill
Facebook Marketing to the (Lunatic) Political Fringe, a post by Merry Morud
Aimclear Psychographics
Purple Cow, a book by Seth Godin
Marty Weintraub is the founder of Aimclear. Marty will tell us his novel approach to winning new business at conferences, what prompted him to embrace Facebook ads more than a decade ago, how and why he eschewed the big city to start his agency in Duluth, Minnesota, and how he transitioned from being a New Wave rock star in the 1980s to selling Dolphin sound CDs at Target in the 9os to eventually building a performance marketing agency.
Links & References
Marty Weintraub’s LinkedIn
Aimclear Website
Why We Buy, a book by Paco Underhill
Facebook Marketing to the (Lunatic) Political Fringe, a post by Merry Morud
Aimclear Psychographics
Purple Cow, a book by Seth Godin