Serve. Protect. Lead.

Mass Violence Advisory Initiative: Communication During Crisis


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Mass violence tragedies can present unique challenges for law enforcement leaders in the form of urgent and complex information-sharing and decision-making. It is essential that agencies have strong media relations strategies and communication plans in place to effectively manage these critical incidents. Hear from Sheriff John Mina and Director of Strategic Communications Michelle Guido from the Orange County (FL) Sheriff’s Office as they discuss their partnership and share the lessons they learned from their response to the Orlando, Florida, Pulse Nightclub shooting in 2016.
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Serve. Protect. Lead.By The International Association of Chiefs of Police