Massey is a CEO at gethr, a start-up that uses influencer marketing, data analytics, and machine learning to promote artists' music. In this episode, Massey shares what challenges of the music industry pushed him to start his own company, tells how beneficial this idea is both for artists and influencers, gives some advice to the starting professionals, and more.

You can learn more about our guests here:

www.instagram.com/creativemindsspeaking/