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Mastercard's Florencia Aimo Explains How To Make Priceless Marketing
In this inspiring episode, Brand Masters hosts Nicolette Briscoe (AANA) and Tom Fogden (B&T) speak with Florencia Aimo, Vice President of Marketing at MasterCard for Australia, New Zealand, and the Pacific Islands.
From McLaren F1 and the Australian Open to inclusive technology and evolving a 30-year brand platform, Flor shares how MasterCard balances innovation, emotional resonance, and global consistency.
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By AANA x B&TIn this inspiring episode, Brand Masters hosts Nicolette Briscoe (AANA) and Tom Fogden (B&T) speak with Florencia Aimo, Vice President of Marketing at MasterCard for Australia, New Zealand, and the Pacific Islands.
From McLaren F1 and the Australian Open to inclusive technology and evolving a 30-year brand platform, Flor shares how MasterCard balances innovation, emotional resonance, and global consistency.