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When you're preparing your PR outreach campaign, there are two steps: finding the right prospects and properly vetting everyone on your list. If you want to learn more about finding the right prospects, listen to our previous PR episode. Otherwise, in this episode John Lincoln, Ignite Visibility CEO, will dive into step two: how to properly vet your PR outreach list.
By John Lincoln5
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When you're preparing your PR outreach campaign, there are two steps: finding the right prospects and properly vetting everyone on your list. If you want to learn more about finding the right prospects, listen to our previous PR episode. Otherwise, in this episode John Lincoln, Ignite Visibility CEO, will dive into step two: how to properly vet your PR outreach list.