Marketing To Millions

Mastering Client Management with Taylor McMaster


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“When it comes to growing any business, there are going to be points in growing and scaling when you need support. I think it's important to realize at what point you want to get help.” -  Taylor McMaster


Welcome to the Marketing To Millions Podcast, I’m your host, Liz Boer! In this episode, I welcome Taylor McMaster to talk about how she runs her client management agency, and the tools and processes she uses to run her business, build her team, and communicate with clients.


A self-starter, Taylor knew she wanted to own a Digital Marketing Business — leading her to her true passion, Client Account Management. Soon, Taylor knew this was a service every agency needed— full-service Account Managers who acted as a liaison between agency owners and clients.


Now, Taylor leads a team of Client Account Managers through DOT & Company, training the CAMs to work with different agencies so that agency owners can focus on scaling their business while DOT takes care of clients. We make them feel supported, taken care of, and exceptionally thrilled with their choice of a Digital Marketing Agency.



[00:01 - 06:12] Getting to Know Taylor  

[06:13 - 11:29] Streamlining the Onboarding Process

[11:30 - 23:52] How To Grow Your Team 

[23:53 - 27:02]  Wrapping Up! 



Key Quotes


“When hiring, we have a full-blown assessment. So at this point, things that we're looking for are if they followed the very detailed instructions, we're looking for written communication specifics of how they would actually speak to a client, and speak to their results, and then we're looking to see how much they know about digital marketing, how much they understand about our role as a client account manager, and then how they go about really detailed answers and putting their best foot forward.” - Taylor McMaster 


“It's something that is so small and detailed, but you can tell so much from someone taking that extra effort to pay attention.” - Liz Boer 

 

 

Connect with Taylor

Website: www.dotandcompany.co

Podcast: www.dotandcompany.co/podcast

Facebook: https://www.facebook.com/dotandcompany

Instagram: https://www.instagram.com/dot_and_company/ 



Let’s get connected! 

 

You can find me on Instagram and Facebook. Visit my website https://lizboer.com 

 

Join the Marketing to Millions FB Group 

 

LEAVE A REVIEW + and SHARE this episode with someone you know who wants to build their online business, influence, and brand. You can listen to Marketing to Millions on Spotify, Stitcher, or iTunes.

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Marketing To MillionsBy Liz Boer

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