Fitness + Technology

Mastering Content Production & Other Key Strategies With Bogdan Predusca


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This week, on the Fitness + Technology podcast, host Bryan O’Rourke welcomes Bogdan Predusca to the show. Bogdan is the CEO & Co-Founder of Hyperhuman, an AI-powered video production and delivery platform made for the health & fitness industry. Hyperhuman allows companies all over the world to produce and offer smart, on-demand content that boosts customer retention and drives positive, health outcomes. Today, Bryan joins Bogdan in a conversation on some of his insights about content production and his strategy to helping your business. 

If you’re interested in attending FIBO 2023, please visit: https://www.fibo.com/de-de.html 

If you’re interested in attending IHRSA 2023, please visit: https://hub.ihrsa.org/ihrsa-2023-convention 

If you’re interested in applying for our innovation awards, please visit: http://www.fittechcouncil.org/fitc-innovation-award-2022

One Powerful Quote:

16:08: “But the why and what should be what do I want to achieve for my customers. What are the health outcomes that I want to present. The success stories I want to achieve for them. That dictates the digital content strategy and all the efforts that we are solving for them.”

4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:

3:48: Bryan opens the show by asking Bogdan about his work in the wearable technology market. 

5:44: Bogdan shares why he helped co-found Hyperhuman. 

9:15: Bogdan explains to the listeners what Hyperhuman’s technology specifically does for their clients. 

11:44: Bogdan talks about case studies and the ideas for how they benefit customers. 

14:58: Bryan inquires with Bogdan on his views about content production.

17:01: Bogdan highlights some of his views about the future of content.

20:19: Bogdan shares his observations about developing and using AI tools. 

23:46: Bogdan imparts his advice to listeners on their technology journey. 

28:38: Bryan wraps up the show with Bogdan as he shares his final thoughts to the listeners. 

Bullet List of Resources:

https://www.linkedin.com/in/bogdanpredusca/

https://hyperhuman.cc/

Guest Contact Information:

https://www.linkedin.com/in/bogdanpredusca/

https://www.bryankorourke.com/

https://www.linkedin.com/in/bryankorourke/

http://www.fittechcouncil.org/

https://www.youtube.com/user/bko61163

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Fitness + TechnologyBy Bryan O'Rourke

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