Join Richard Walsh and Doug Thompson as they explore storytelling's transformative power in business. Doug shares his journey and the importance of storytelling skills to engage customers. They discuss crafting authentic stories, overcoming imposter syndrome, and bridging communication gaps. Doug highlights the value of improv skills, especially for children, and how storytelling boosts sales and authenticity. The episode covers building confidence through small successes, using technology for podcasting, and embracing change. Doug also shares insights on personal branding and actionable advice for entrepreneurs.
(0:00) Introduction to storytelling in business
(0:33) Sponsor: SharpenTheSpearCoaching.com
(1:00) Introducing guest Doug Thompson
(1:34) Doug's background and journey into storytelling
(2:40) Developing storytelling skills to engage customers
(7:32) Storytelling techniques and workshop structure
(10:17) Personalizing stories with personality and authenticity
(15:00) Overcoming imposter syndrome through self-reflection
(18:51) Tackling podcasting fears and improving public speaking
(21:19) Crafting concise and impactful stories
(25:27) The role of storytelling in sales and authenticity
(31:21) Enhancing sales with storytelling and discovery
(33:28) Addressing communication gaps due to lack of life experience
(36:12) Improv skills as a business asset
(38:03) Benefits of performance activities for children
(41:07) The 'how' in business and problem-solving mindset
(43:00) Building confidence with small successes and feedback
(47:12) Storytelling as a key business strategy
(52:06) Leveraging technology for self-improvement in podcasting
(56:14) Embracing change and discomfort for storytelling mastery
(59:08) Conclusion: The power of storytelling and self-improvement
(1:00:14) Final thoughts and overcoming the inner bully
(1:01:38) Connecting with Doug Thompson and epic storytelling course
(1:02:26) The importance of personal branding and closing remarks
(1:03:09) Actionable advice for entrepreneurs