Mastering Visual Brilliance: Jen Fontanilla's Key Insights for Standout Graphics

Episode Introduction

Welcome back to another episode of "GET SEEN with Leilani Wells"! In today's episode, we have the pleasure of chatting with the talented Jen Fontanilla, as we dive into why you absolutely need to attend this year's Holiday Entrepreneur Summit. Join us as Jen shares insights on the importance of visual branding, the impact of good photography, and the key to creating cohesive graphics. Plus, she reveals hilarious and common mistakes people make with their graphics. So, if you're ready to up your branding game and make a lasting impression, this is the episode for you. Stay tuned and let's GET SEEN!

About Our Guest

Jen Fontanilla has been an integral part of her industry's evolution right from the beginning. Aiding in the creation of graphics for the premier event, she has been a part of all four annual iterations. She finds immense joy in helping her clients create visually brilliant and appealing content. To Jen, this process is all about branding. She notably contributes to the GET SEEN community and is deeply invested in enhancing the brand visuals of all those she works with.

"Importance of Good Photography in Design: As a designer, one of the hardest things is if I'm not working with good photography, especially your profile picture, the graphics could be gorgeous. I could lay everything out, everything looks great. And then when I drop your photo and it's not good, it destroys the whole thing."

— Jen Fontanilla

Timestamped Overview

00:32 Excited to be part of annual visual branding.

04:53 Multiple opinions are best for headshots.

07:18 Helping people create cohesive online presence.

Main Topics

1. Importance of Good Photography

- Jen emphasizes the need for high-quality photographs in graphics.

- Professional photography is ideal, but using a cell phone with good lighting can also yield great results.

- A good profile picture is essential, especially for speaking engagements and networking.

2. Avoiding Mistakes with Graphics

- Jen shares funny examples of common mistakes she sees in graphics.

- Having limbs or objects cut off, poor lighting, or unprofessional images can ruin the overall design.

- Multiple opinions from business besties can help choose the best photos.

3. The Role of Cohesiveness in Visual Branding

- Jen stresses the importance of maintaining a cohesive look across all platforms.

- Having a consistent visual identity helps establish trust and professionalism.

4. Invitation to the Summit

- Leilani invites listeners to join the Holiday Entrepreneur Summit.

- The summit promises valuable insights and speakers who will share actionable tips.

- Attending the summit is advantageous for kickstarting the new year with improved visual branding.

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Connect with your Host, Leilani⬇️

Leilani is a Visibility and Marketing Strategist specializing in social media marketing, video content experiences, and getting you SEEN (both online + offline).

Using her signature visibility process (GET SEEN), she helps Innovators and Entrepreneurs amplify their visibility and become known as the go-to expert so that they can grow their impact + income.

https://leilaniwells.com/

https://www.holidayentrepreneursummit.com/

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https://www.holidayentrepreneursummit.com/

https://leilaniwells.com/podcast/