It feels like we're all involved in an infinite scroll, whether on Instagram, LinkedIn, Facebook, Pinterest, TikTok, or wherever you are consuming information, there's so much to consume.

If you're a thought leader and author and entrepreneur, a coach, you also know that it's a way to reach your ideal audiences. So maybe you do what everyone else does.

You look and see what people doing to your left and right are and try to come up with content that works for you. And in the end, we all end up kind of sounding the same.

Regardless of whether you're someone who wants to do video, wants to do infographics. We're going to talk about why that might be.  And how you can shine in the spotlight using content and delivering it in a way that works best for you.

Links:

www.thespotlightacademy.com/quiz

Join me on Instagram: www.instagram.com/mikeganino

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