James led his team of world-class developers and technologists to develop ANJEL Tech (www.anjel.tech) as their first product because too many African-American mothers (in particular) are losing their sons and daughters to senseless (and preventable) violence; because accountability for these incidents is historically low and often nonexistent; because most injury and loss of young Black Lives occurs close to home; because people want, need and deserve to know what is happening to their loved ones and where it's happening (in real-time); because the technology exists to solve this problem, and where it doesn’t, we will create it; because we are a team of People of Color who live this experience every day and do not ourselves want to become another statistic; "because we have mothers, fathers, sons, daughters, brothas, sistas, nieces, nephews, aunties, and uncles just like you; because you can’t have Liberty and the Pursuit of Happiness, if you do not have and/or cannot maintain your Life; because Black Lives Matter; and because we can. So, we did! We created a Personal Security System, just for YOU. You can think of it as your own personal body camera. It’s secure. It’s mobile. It’s powerful. It’s designed and created for YOU."