A deep dive into matcha’s rise as a “clean girl” staple — and what gets lost along the way. We unpack cultural appreciation vs. appropriation, whiteness in wellness, and how capitalism reshapes ancient traditions. If you love matcha but care about cultural respect, responsible engagement, and decolonizing wellness, this episode is your fresh, nuanced guide to enjoying cultural practices without erasure. This show was broadcast on OAR 105.4FM Dunedin oar.org.nz