Studies show that the average visitation time for any webpage, regardless of length, is about 15 seconds, which is why the role of a copywriters is THAT much more important to get your message across! Because with compelling copy, we see almost 8x more site traffic and better brand recall.

Listen to Copywriter Creative Director Bo, Talent for Hire, talk about:

- His process for copy creation, brand voice and character creation;

- Who Bo would love to be mentored by;

- His perspectives on AI, feedback & collaboration, and

- Why he thinks the advertising world is like walking down a dark alley ;) 

Bo is featured on this week’s Talent Spotlight episode of Matic Stripes. If you like what you hear, let me know and I’ll introduce you! 

Matic Stripes is a weekly Matic Digital podcast produced by Josh Fuller, airing on Spotify and Apple podcasts. To be featured on our show, interview our talent, or further connect, message us on LinkedIn at Julianne Streff or email us at [email protected].