Agentic Shift

Matt Quirie, Founder of ROI DNA


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Matt Quirie is Founder of ROIDNA, a B2B digital marketing agency. Matt tells us why every hire - even his EA - is given classes in ad tech, how client focus drove massive growth, what he means by “bring your whole self” as a core value, why he believes content is the future of marketing, and how he manages campaigns with very long lead to close times.

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Agentic ShiftBy David Rodnitzky