Hello and welcome to the eleventh episode of the Football Media Podcast.

I'm Jon Mackenzie and, across the course of the new season, I'm going to be bringing you a weekly podcast that seeks to open up the often-murky underworld of the football media.

This week, I'm speaking to Matthew Barrett – founder of the social enterprise Goal Click.

In the course of our conversation, we discuss the function of Goal Click, how it’s role as a social enterprise works, and look at how it fits into the media landscape.

If you enjoy this podcast, please share it with your friends, subscribe, rate and review on iTunes in order to help us gain exposure and, if you are a social media person, follow us on Twitter @FootyMediaPod.

Next week, we will be featuring a round table discussion on women and the football media but before that, it's Matthew Barrett, Goal Click and the place of social enterprise in football.

Enjoy!