On this week’s episode of Behind the Business Podcast, an expansive question comes to light regarding the pressures business owners put on themselves when they’re doing all of their prepping, planning, goal-setting, and time-bending.

Do we get too hung up on the ‘why’?

Hear us out. Matthew Powers, owner of Calioh Coffee Roasters, weighs in with an interesting perspective on this. Matthew is a detail-oriented entrepreneur. He sets specific money goals, and he puts in the work to achieve those goals. But he doesn’t do it because he feels compelled to make a dollar. To him, that’s where we get caught up. Matthew says he commits in the way he does because he’s secure in the lifestyle he desires for his family. He’s measuring his financial goals by the experiences he gets to have, not by how much money he generates.

We don’t want to allow our work to take precedent over the joy of life. We don’t want to “just earn a living.” Host Tawney Allen encourages the idea of leaning into what feels good as opposed to waiting until we can justify ‘why’ we feel that way. Gain the resources you need to warrant the life you desire and then watch your business grow. Not the other way around.

Connect with Matt Here

Connect with Tawney Here