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What if you could foster a personal connection with your customers while effortlessly driving more sales and revenue?

In this episode, Gary comes brimming with practical strategies on how to set up automated email marketing systems that send just-in-time messages to celebrate and reward your customers on their anniversaries and birthdays.

Not only do we discuss the nuances of these reward systems, but we also equip you with a step-by-step guide on how and why you should implement them effectively.

We'll also help you navigate any potential pitfalls on this journey, ensuring your path to success is as smooth as possible.

Switching gears, we delve into the step-by-step process of creating memorable and personalized experiences for your audience with automated birthday and anniversary emails.

We'll unveil how to capture vital lead information at the point of sign-up, and navigate the process of triggering an automation that coincides with a contact's date of birth.

We've also got a pro tip up our sleeves: how to separate the automation for customers and non-customers, complete with a potential discount or gift to sweeten the deal.

As we conclude our chat, we underscore the importance of automating your email marketing so you can claim back your time while growing your business on autopilot.

• Shareable episode link - https://www.buzzsprout.com/2232125/13742205

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