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Maximize your Agency ROI: How adding science to the creative process reveals a 26% gain
Learn to boost ROI from your creative executions by casting aside your hunches and delving into data-driven methods. In our January 13 live web clinic, Andy Mott and ExactTarget's Joel Book explored discoveries gained from an email competition in which three agencies redesigned email messages for three clients.
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By MarketingExperiments
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Learn to boost ROI from your creative executions by casting aside your hunches and delving into data-driven methods. In our January 13 live web clinic, Andy Mott and ExactTarget's Joel Book explored discoveries gained from an email competition in which three agencies redesigned email messages for three clients.