In this episode of the Restaurant & Bar Marketing podcast, host Erik Shellenberger shares a powerful speech designed for front-of-house staff, showing them how to increase their tips by adopting a “ruthlessly self-serving” mindset. This episode is all about putting more money in your pocket—not just improving the business. Erik explains how being prepared, remembering customer details, and providing a personalized experience can drastically boost your income. Whether you’re a server or bartender, this episode will show you how to make more money without working a minute longer than you do now.  Speech starts at 1:28 if you'd like to skip directly to it.

Key Takeaways:

• How being “ruthlessly self-serving” can increase your tips