Rewrite the Rules or Be Left Behind 

with May Habib, CEO & Co-founder of Writer 

“This is GenAI’s COVID moment—don’t waste the crisis.” — May Habib 

What You’ll Hear in 30 Minutes 

• Why enterprises are still miles away from building real agentic systems 

• How Writer’s Palmyra X5 enables self-evolving AI agents with memory 

• What smaller firms can teach enterprise giants about speed and scrappiness 

• The new formula for promotions in the age of automation 

• Why “loving tech and loving people” is the ultimate success metric 

Guest Snapshot 

May Habib is the co-founder and CEO of Writer, an enterprise-grade LLM platform focused on AI agents that work. From translation tech to leading-edge self-evolving models, Writer’s Palmyra models power agentic AI for the world’s top brands—from Salesforce to Spotify. Habib shares how her early work in machine translation shaped Writer’s agent-first architecture and why the next leap in generative AI isn’t technical—it’s cultural. 

Timestamps:  

00:00 – What Sets Writer Apart 

 02:35 – From NLP Roots to Real-World Agents 

 04:35 – Why Now: AI Urgency & Enterprise Inertia 

 07:45 – Enterprise Adoption: Challenges & Gaps 

 10:31 – Agentic AI in Action (Mars, Prudential, Salesforce) 

 14:27 – The Rise of Digital Personas & AI-Augmented Work 

 18:59 – Redefining Leadership & Recognition in the AI Era 

 22:00 – Scaling Up: Funding, Talent & What’s Ahead 

 27:16 – Culture, Grit & Staying Close to the Customer 

Learn more about Writer: https://writer.com 

Follow May Habib: https://www.linkedin.com/in/mayhabib 

Follow Phil Fersht: https://www.linkedin.com/in/pfersht

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