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When did it become cool and trendy to complain about the agents in our industry? When did that happen? Did I miss a memo?
In this episode, I'm calling out the elephant in the room: if over 70% of new agents aren't succeeding, maybe it's not them. There's a framework I use to diagnose what's really going wrong—and once you see it, you can't unsee it.
If you're a broker, trainer, or coach who's ever complained about agent performance, this one's for you. Fair warning: it might sting a little. But it should.
Read more on Substack and explore Identity‑Based Real Estate training at identityops.co.
By Sandy McMaster on real estate, identity, and the business behind the brand.When did it become cool and trendy to complain about the agents in our industry? When did that happen? Did I miss a memo?
In this episode, I'm calling out the elephant in the room: if over 70% of new agents aren't succeeding, maybe it's not them. There's a framework I use to diagnose what's really going wrong—and once you see it, you can't unsee it.
If you're a broker, trainer, or coach who's ever complained about agent performance, this one's for you. Fair warning: it might sting a little. But it should.
Read more on Substack and explore Identity‑Based Real Estate training at identityops.co.