In this episode, host Stephen Goldsmith is joined by communications expert and strategist Cameron Trimble, founder and CEO of Hip-Politics, to discuss the evolving role of local digital influencers in city government communications. Trimble explains exactly how local governments can leverage digital creators to spread important messages in an authentic and engaging way and highlights the importance of multimedia strategies as a crucial tool in reaching today’s audiences in a fractured media landscape.

Music credit: Summer-Man by Ketsa

About Data-Smart City Solutions

Data-Smart City Solutions, housed at the Bloomberg Center for Cities at Harvard University, is working to catalyze the adoption of data projects on the local government level by serving as a central resource for cities interested in this emerging field. We highlight best practices, top innovators, and promising case studies while also connecting leading industry, academic, and government officials. Our research focus is the intersection of government and data, ranging from open data and predictive analytics to civic engagement technology. We seek to promote the combination of integrated, cross-agency data with community data to better discover and preemptively address civic problems. To learn more visit us online and join us on Twitter, Bluesky, Facebook, or LinkedIn.