In today's MC Daily News Brief, we're exploring the latest shake-ups in the outdoor hospitality industry. First, the European Camping Group is gearing up for expansion as the Abu Dhabi Investment Authority acquires a minority stake, a move signaling private equity's growing influence in this sector. Next, BIG4 Holiday Parks partners with Tide Communications to drive brand growth, highlighting the crucial role of strategic PR in navigating a competitive market. Finally, luxury meets nature as the Four Seasons unveils Naviva in Punta Mita, Mexico, offering a unique glamping experience that redefines high-end accommodations. Tune in as we unpack these stories and their impact on the future of outdoor travel.