In this episode, Matt explains that his first million came from holding real estate long term. The biggest checks Matt has ever cashed were created through buying solid assets, letting debt amortize, capturing cash flow, and eventually selling after years of appreciation or forced value creation. Matt contrasts this with the recent era of short-term multifamily flips, which he views as a temporary market anomaly. His last million is coming from an eight-year hold on a 49-unit property, where Matt added “paper value” by securing site plan approval for additional units on an adjacent parcel. That entitlement process cost around $80,000 but created roughly $1.2 million in additional value. Looking forward, Matt expects to make his next million through business building. Matt is focused on scaling DeRosa and two other undervalued companies by improving operations, investing in leadership, and elevating each brand to its next stage of growth.