Stephanie helps businesses, coaches & entrepreneurs grow their website traffic and their leads using proven content marketing strategies and effective SEO techniques. She has grown a global business from her home in Malta growing website traffic around the world including client work and coaching. 

Main talking points include:

Tools:

• Uber suggest – Neil Patel
• SEOPress

Including some of the main keywords in your Main Menu

 

Each keyword should have no more than 50 blogs on a single topic

 

Map keywords to the content you already have

• If you have a page already, you can optimise this content already.
• If you don’t you will need to create new content in a structured place on your website.

 

3 phases:

• Top of funnel
• Middle of funnel
• Ready to buy

 

Provide a freebie at each phase of the funnel so you can monitor how the downloads are working based on your content

 

Using bots…

• Automating communications to improve conversion

 

The regularity of content

• Short and frequent (twice a week)
• Long and less frequent (twice month)

 

Link to pages from within existing content

 

Structuring content

• Sub titles are VERY important
• The first few (two to three) need to include your keyword
• Include keywords in links

 

Key tools for monitoring

• Google Search Console
• Hotjar

 

Connect With Stephanie:

Website: stephaniefiteni.com

Facebook: facebook.com/stephanie.fiteni

Twitter: @StephanieFiteni

LinkedIn: linkedin.com/in/stephaniefiteni

 

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