Biography:

Vito started his marketing journey leading a hard rock band from a small band in Tel Aviv to releasing albums and touring the world to thousands of people.

 

Later he applied his skills to grow a web agency to a team of 12 in 3 years before launching WP FeedBack, a communication tool for WordPress professionals, becoming the first plugin by a new company to reach 6 figures within 30 days.

 

Main talking points include:

Finding a pain point in your niche

• Finding a problem from within the inside of your community
• If you try to “jump in” to a different industry or niche, you can find a lot of resistance – look into your own community
• Do a survey – this is even less than an MVP (minimum viable product), BUT it validates an idea! 
• Developing a product
• Scaling without the need to hire too many additional staff
• A product doesn’t even have to be developed web SAAS, it could be anything! 

"An idea should have merit on its own”Vito Peleg

• Sell before you build

Book: The Lean Start-Up – Eric Ries

• Knowing when to pivot

 

People focus on the result too much – you need to enjoy the journey

• Imagine your day - don’t manufacture vending machines

 

People need to see you at least 5 times before they care. You need to be out there on different channels. 

• Facebook remarketing
• Google remarketing

 

Ask the question: how can you 10X the ripple effect?

 

Building your client's avatar – put pictures on your wall. 

No external money was spent on initial advertising – do this organically so you validate the idea with real followers. 

 

Book: Dotcom Secrets – Russel Brunson

• Nurturing the attractive character
• “Become the guy”… 
• Keep the conversation going… 

 

Automating the conversation: 

• Facebook groups, etc – safe places to keep engaged users in the conversation

 

Accept the pivot process

 

Connect With Vito:

Twitter: @feedbackwp

Website: wpfeedback.co

 

 

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