Welcome to AI NOW
I'm Leticia del Monte
Today, we look at one of the most consequential media transformations in recent years: MediaCo Holdings' multicultural strategy and the historic turnaround it has driven across television, radio, and audio platforms.
From record-breaking growth at EstrellaTV, to expanded sports rights, market-by-market executions, and the rise of new audio networks built for modern advertiser - this is not accidental success.
It is strategy, scale, and cultural intelligence at work.
This is AI NOW by Leticia del Monte where we decode how media power is being built in real time.