#MediaSnack

#MediaSnack MEETS: Mark Ritson - Founder of MiniMBA

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In this episode of #MediaSnack MEETS, Tom Denford and Mark Ritson discuss: 

  • The state of media and advertising today—and why marketers are getting it wrong 
  • The power of consistency and why sticking with what works beats chasing the new 
  • Why too much change is killing marketing effectiveness 

    • #MediaSnack is presented by ID Comms, the global media consultancy helping brands achieve better media results.

    Mark Ritson Mini MBA: https://mba.marketingweek.com/?cmpid=... 

    Want to stay ahead in media? Visit https://www.idcomms.com/ 

    Follow ID Comms on LinkedIn:   / id-comms  

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