Let us introduce you to our dear friend Ericka Mendoza! Ericka is a Dallas native who moved to LA straight out of college to pursue a career in the music industry. She gives us major tips on what worked as a young professional and what didn’t. She also spills the tea on how to use TikTok for maximum growth and exposure, no matter what industry you are in. In glowing hour, she also shares how to make the perfect TikTok, and what goes into it.   

Please excuse the funny audio and annoying LA helicopter literally circling Mel’s neighborhood throughout this episode.