Meet founders and owners of the world's largest socks store! John's Crazy Socks

John and Mark his Dad have navigated their own way to create a business that lets them pursue their dreams and do things their way. They created a social enterprise, John’s Crazy Socks, and share their story of bootstrapping their e-commerce enterprise to the point where they have reached $2.5 million in annual sales and are growing.

John has Down syndrome and it was his idea to create this business because he could not find work or a program that met his needs. So, we discuss the origin of the story and how it is possible to take a challenging situation and turn it into a profitable business that makes an impact.   They share their approach to creating and building their own brand plus more!