Today, we interviewed Hudson Matter, who's YouTube career began at the young age of only 11 years old! Since then he's grown to be one of the largest entertainment channels on the platform, hit over 200 million views and collaborated with many of YouTube's biggest names. In this episode he breaks down his creative process and how he ideates to hit millions of views every single month with each upload.

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Hudson's Socials

YouTube: @hudsonmatter

Instagram: instagram.com/hudsonmatter

0:00 Starting YouTube

26:53 YouTube Life Balance

31:07 Optimising

37:44 Ideation

43:14 The Secret to Virality

56:46 What's Next