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In this episode, we sit down with Ben Widseth, Vice President of Marketing at Green Flash Brewing Co. – a trailblazing craft brewery, headquartered in San Diego, CA.
With a well-established passion for marketing, Ben holds both agency and in-house experience. After starting his career with Ford Motor Co.’s dedicated agency Team Detroit (formerly known as GTB), Ben spent several years at Leo Burnett, working on both the Kellogg’s and McDonald’s accounts, before moving on to in-house marketing for Ally Financial, and then Anheuser Busch InBev, where he concentrated on brands such as Stella Artois and Shock Top. Now with Green Flash, Ben is focused on keeping craft beer fans thirsty for more, as their brand continues to innovate with experimental, limited-edition and seasonal offerings, in addition to their renowned lineup of long-time favorites.
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In this episode, we sit down with Ben Widseth, Vice President of Marketing at Green Flash Brewing Co. – a trailblazing craft brewery, headquartered in San Diego, CA.
With a well-established passion for marketing, Ben holds both agency and in-house experience. After starting his career with Ford Motor Co.’s dedicated agency Team Detroit (formerly known as GTB), Ben spent several years at Leo Burnett, working on both the Kellogg’s and McDonald’s accounts, before moving on to in-house marketing for Ally Financial, and then Anheuser Busch InBev, where he concentrated on brands such as Stella Artois and Shock Top. Now with Green Flash, Ben is focused on keeping craft beer fans thirsty for more, as their brand continues to innovate with experimental, limited-edition and seasonal offerings, in addition to their renowned lineup of long-time favorites.