The Bulwark Goes to Hollywood

Meet the (One-Time) 7th-Most-Powerful Man in Wrestling

08.18.2022 - By The Bulwark Goes to HollywoodPlay

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On this week’s episode, Sonny is joined by Brian Gewirtz to talk about his tenure as a writer for the WWE. His new book, There's Just One Problem...: True Tales from the Former, One-Time, 7th Most Powerful Person in WWE, is a must-read for anyone interested in the world of “sports entertainment." Brian was there for the rise of Dwayne “The Rock” Johnson, the tail end of the Monday Night Wars, the so-called Attitude Era, and beyond. He suffered through celebrity guest hosts of Monday Night Raw, some great, some terrible. He lived through the real-life beef between John Cena and Dwayne Johnson. And he came out the other side as part of Johnson’s production house, Seven Bucks Productions.

I really can’t recommend Brian’s book enough, and I can’t help but feel like wrestling—with its baby faces (heroes) and heels (villains); with its emphasis on “kayfabe” (that is, playing along with a storyline even though everyone on all sides knows its scripted)—on some level is a key to understandin...

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