Joanna Feeley has her finger on the pulse.
 
The founder and CEO of TrendBible, Joanna is also the author of the new book, Trend Leader.
 
And as a trend forecaster, she sits down with host Charlotte Nichols to talk about why proactivity can be the magic formula for your PR.
 
From the emerging trends that we are not paying enough attention to, to AI and, Joanna shares her wisdom and expertise for brands - and her top tip for PR professionals on how to stay ahead of the curve.