WhiteLabelDating.com is one of the biggest white label providers in Europe and helps affiliates, businesses and media companies effortlessly create their own online dating platforms. First launched in 2003, WLD has now helped more than 49,000 different partners generate almost $400,000,000 from a variety of niche offerings. After having significant sustained success in the UK, WLD is now looking to up its impact across the pond by opening a fresh new US office during 2020. Dave Adams has been a part of the operation for more than eight years and now serves as the Head of Account Management and Business Development. He joined GDI reporter Dom Whitlock to discuss why more companies want to get involved in online dating, how WLD helps partners utilise the fresh stream of income to generate maximum profits and what he thinks the future of the industry is going to look like.