In this episode we dive into our co-host, Sam Hysell. Sam is the Co-Founder/Partner of NOX where he helps artists, brands and entrepreneurs grow and convert communities online. Prior to NOX, he was a Brand Strategist @ VaynerTalent where he worked with Gary Vee to help super charge community & business growth for around personal brands for industry titans (Tom Bilyeu & Ray Dalio) and musicians like Black Coffee. Prior to that he was a Community Champion at Moves the Needle - a company that helped Fortune 500 companies create a culture of innovation through developing customer empathy, and running experiments to validate different business ideas.

In the episode we discuss:

• Why do you think growing a community is so vital to driving business growth?
• What are some examples of communities you’ve helped build throughout the years?
• What are some of the biggest takeaways in building those communities?
• How has your approach to building communities changed as a result of COVID?
• What are some examples of great communities that you’re a part of?
• What do you think are the most important things to focus on when trying to build impactful communities that can ultimately drive business results?

To learn more about NOX Media, visit wearenox.co

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