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Have a business idea but don’t know where to begin? This is how her business Bonbo was born – by creating interesting businesses, not just interesting brands. Although brands are pivotal in generating income and are an important backbone of any business, Melissa focuses on building competitive advantages that will allow them to reach their full potential in the market. Rather than solely focusing on making a company a pretty face with on-point branding, she transforms every part of their offering to unlock new opportunities for attracting customers.
Find out more about Melissa below:
instagram.com/bonboau
...and as always, enjoy the listen.
By Michael "Fritz" Fritzius5
88 ratings
Have a business idea but don’t know where to begin? This is how her business Bonbo was born – by creating interesting businesses, not just interesting brands. Although brands are pivotal in generating income and are an important backbone of any business, Melissa focuses on building competitive advantages that will allow them to reach their full potential in the market. Rather than solely focusing on making a company a pretty face with on-point branding, she transforms every part of their offering to unlock new opportunities for attracting customers.
Find out more about Melissa below:
instagram.com/bonboau
...and as always, enjoy the listen.