Geneticist Richard Dawkins came up with the theory of memes, which can be seen as “mind viruses”. They spread through populations and can do good or evil… you get Nazi Germany or human rights movements. On a personal level, memes are your beliefs, again either emancipating or restricting - either way, the key is to use belief as a tool, not let it use you. Right now, and ever since the Internet went mainstream we have been in perpetual “meme wars”, an information war in which beliefs are shaped and manipulated on a mass scale. You can inoculate yourself though from memes and beliefs, which I get into in this video.

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