<p>Created by Net#work BBDO.</p>
<p>How do you sell a feature that avoid accidents? Well, you imagine and dramatize the consequences of not having that feature in your car. </p>

Created by Net#work BBDO. How do you sell a feature that avoid accidents? Well, you imagine and dramatize the consequences of not having that feature in your car.

Mercedes-Benz :: Accident Avoidances Features

Spotcast is a radio spot library. 

Radio spots are often the ugly duckling of a campaign. The creative team doesn't include them in their portfolio, nor does the agency or the audio company. 

However, radio is more vibrant than ever. Consider platforms like Spotify, Deezer, and podcasts—all of them resemble radio. The only difference is that radio can now reach a broader audience than AM and FM waves.

Business

Marketing

Spotcast is a radio spot library. Radio spots are often the ugly duckling of a campaign. The creative team doesn't include them in their portfolio, nor does the agency or the audio company. However, radio is more vibrant than ever. Consider platforms like Spotify, Deezer, and podcasts—all of them resemble radio. The only difference is that radio can now reach a broader audience than AM and FM waves.

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Mercedes-Benz :: Accident Avoidances Features

Mercedes-Benz :: Accident Avoidances Features