The Copywriter Collaborative

Messaging a Give-Back Strategy


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Did you know 90% of consumers want to know how companies support charitable causes?

And yet, we hear from clients all the time that they’re hesitant to talk about their giveback campaigns. They don’t want to sound like they’re bragging, or accidentally distract from their core messaging strategy.

But talking about your giveback campaign actually benefits everyone: your business, your audience, and your chosen cause! That's what we're talking about today.

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The Copywriter CollaborativeBy Jessi Honard + Marie Parks

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