What we cover in this episode: What is CAC and CLV? What divisions of the business care about it? What makes up the calculation? Why are they important for the entirety of a SaaS business to look at? What is an optimal ratio you should be achieving? What ratio will scare investors away?

Metrics That Matter: CAC/CLV Ratio

This show is for entrepreneurs who want to learn the in's and out's of raising capital in today's marketplace. Learn from exclusive conversations with some of the top executives, leaders, and minds who have been successful and their real stories in front of investors. Hear from our team who has experience working with over 100+ VC's and 600+ B2B SaaS business on their road to raising over 9 billion in capital including the right metrics that matter. Welcome to Get Funded, Stay Funded with Derrick Thomas. 

We hope that this podcast helps you on your own journey , whether now or in the future, to becoming the next Unicorn.

Business

Entrepreneurship

Investing

This show is for entrepreneurs who want to learn the in's and out's of raising capital in today's marketplace. Learn from exclusive conversations with some of the top executives, leaders, and minds who have been successful and their real stories in front of investors. Hear from our team who has experience working with over 100+ VC's and 600+ B2B SaaS business on their road to raising over 9 billion in capital including the right metrics that matter. Welcome to Get Funded, Stay Funded with Derrick Thomas. We hope that this podcast helps you on your own journey , whether now or in the future, to becoming the next Unicorn.

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Metrics That Matter: CAC/CLV Ratio

Metrics That Matter: CAC/CLV Ratio