Meucci error is when a project fails because you didn’t dedicate enough resource to it. You knew what you had to do, but either didn’t or couldn’t do it.

On the other end, death by sunk cost is when you decide to withdraw further resource from a project. In both cases, the project doesn't get further resources. The first isn’t due to a decision you consciously made. But the second is up to you.

Let’s take a step back for context and learn about the Meucci gap.

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