Hive.co is a platform built to analyze, grow, and communicate with your fanbase. Hive's "Engage" product allows you to capture fans' contact information with content lockers, sign up forms and contests, and then connect with them via targeted email campaigns. The "IQ" add-on indexes your followers across Facebook, Twitter, Instagram, SoundCloud and Youtube, to then show who your most supportive followers are, what brands they like, where they are located, and more.

In this WeSpin Recipes podcast episode, Hive's Theo Koolen gave us an overview of the toolkit, and shared real-world case studies of how other artists have been using it so far. Listen to our conversation for content marketing tips, to learn how to turn a free show into thousands of fans' emails, and for a secret link to an extended free trial to Hive!

Go to http://wespin.co/wsr74/ for the show notes and http://getacard.wespin.co/ to learn how to support the podcast and get a free WeSpin postcard.

MGT74: Fan Data And Growth Tools In One Platform – Theo Koolen (Hive.co)

A podcast for music artists, record labels, start-ups, and industry professionals. Hosted by Andrew Apanov, the founder of the Dotted Music marketing agency. On each episode, the world's smartest representatives of the music business share tactics and strategies you can use to grow your own music brand.

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Jason Davis, named a “music mogul,” talks about his unique approach to developing up-and-coming artists, finding new talent (and why he only meets new artists in person), what changed his whole approach to life and business, and why every artists’ vocal skills are underdeveloped.

MGT155: Turning Artists Into Pearls – Jason Davis (One One 7)

The Portnoy Brothers share it all about the their new album called No Complaints, and how they successfully raised over $30,000 in an IndieGoGo campaign to fund the record.

MGT154: On Raising 30k Through A Crowdfunding Campaign – The Portnoy Brothers

Jonathan Stone is a music-publishing executive and co-founder of Rocket Songs. On this Music Growth Talks episode he explains how the platform works for music artists who are looking for original songs to record, and for songwriters who want to “sell” their songs to others.

MGT153: The Original Songs Marketplace – Jonathan Stone (Rocket Songs)

Muyinza, an LA-based artist and entrepreneur, gives actionable tips on how you can create excellent content, engage with your fans, and grow your music career during the lockdown.

MGT152: Thriving as an Artist in the Face of Adversity – Muyinza

Bas Grasmayer presents one of his latest projects, MUSIC x GREEN, designed to create “more visibility for organisations and initiatives that make the music industry greener, less impactful on the climate and ecology, and more sustainable.

MGT74: Fan Data And Growth Tools In One Platform – Theo Koolen (Hive.co)

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