Jay Coyle is the founder of Music Geek Services, as well as a former marketing executive at EMI Nashville, a Berklee Online instructor, and someone who has worked with a myriad of bands over the years as an independent music marketing and business professional.

Jay is also the author of the new Soundfly course called "Crowdfunding For Musicians". The course combines instructional videos, step-by-step guides, downloadable resources, and more to help you build a successful campaign. You can enroll in that course, or any course at Soundfly, with a 20% discount using the WESPIN20 coupon code as a WeSpin Recipes listener.

In this podcast episode, Jay talks on occasional challenges of dealing with band managers, the types of clients he works with, and how brands should see crowdfunding as an opportunity to build a business – not as a bank.

Listen to the show to learn why exactly a crowdfunding campaign is in fact a direct-to-fan campaign, and much more.

Go to http://wespin.co/wsr84/ for the show notes and http://getacard.wespin.co/ to learn how to support the podcast and get a free WeSpin postcard.

MGT84: The Art Of Crowdfunding – Jay Coyle

A podcast for music artists, record labels, start-ups, and industry professionals. Hosted by Andrew Apanov, the founder of the Dotted Music marketing agency. On each episode, the world's smartest representatives of the music business share tactics and strategies you can use to grow your own music brand.

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The Portnoy Brothers share it all about the their new album called No Complaints, and how they successfully raised over $30,000 in an IndieGoGo campaign to fund the record.

MGT154: On Raising 30k Through A Crowdfunding Campaign – The Portnoy Brothers

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MGT153: The Original Songs Marketplace – Jonathan Stone (Rocket Songs)

Muyinza, an LA-based artist and entrepreneur, gives actionable tips on how you can create excellent content, engage with your fans, and grow your music career during the lockdown.

MGT152: Thriving as an Artist in the Face of Adversity – Muyinza

Bas Grasmayer presents one of his latest projects, MUSIC x GREEN, designed to create “more visibility for organisations and initiatives that make the music industry greener, less impactful on the climate and ecology, and more sustainable.

MGT84: The Art Of Crowdfunding – Jay Coyle

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